The Digital Echo of Orality: How Walter Ong’s Work Influences Today's Communication Strategies
bobhutchins.substack.com
Jesuit priest and media studies scholar Walter J. Ong (1912-2003) examined how communications technology shapes human consciousness. Ong's theories, particularly those outlined in his seminal work "Orality and Literacy," delve into the distinctions between oral and literate cultures, providing a comprehensive understanding of how communication methods shape human environments. This exploration offers profound insights into the digital age, particularly in the realms of digital communication and marketing.
The Digital Echo of Orality: How Walter Ong’s Work Influences Today's Communication Strategies
The Digital Echo of Orality: How Walter Ong’s…
The Digital Echo of Orality: How Walter Ong’s Work Influences Today's Communication Strategies
Jesuit priest and media studies scholar Walter J. Ong (1912-2003) examined how communications technology shapes human consciousness. Ong's theories, particularly those outlined in his seminal work "Orality and Literacy," delve into the distinctions between oral and literate cultures, providing a comprehensive understanding of how communication methods shape human environments. This exploration offers profound insights into the digital age, particularly in the realms of digital communication and marketing.